Marketing

Chronicles of a Indie Publicist: The Top 10 Marketing Mistakes of the Self-Published Author

I get a lot of reblogs from Chris The Story Reading Ape and this is one I thought worth passing along.  Anything that is helpful for the Indie Publishing author is worth the time for read it.  I hope it benefits you in your work.
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The Problem

As a person who has worked in book (specifically eBook) marketing for a while, I’m starting to notice a startling disconnect.

Self-publishing authors are repeating the same marketing mistakes over and over again.

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Every day I come across authors who overload their social media profiles, spam their followers, and then complain about the results. I come across authors who refuse to invest more than a few dollars in a eBook, but complain about exposure.(Consider that a traditional publisher has to spend thousands to market one book!)

This needs to stop.

Continue HERE.

 

Categories: About Social Media, Marketing, Self-Publishing | Tags: , , , | Leave a comment

This Weekend’s Reading Blitz

MDRB FB Cover Photo

 

Mother’s Day Reading Blitz (click the picture) – counting down till Friday.

The Giveaway is Saturday starting a 1pm and will go for 24 hours so everyone in every time zone around the world will have a chance.

https://www.facebook.com/events/630540137014799/

Other hashtags … Spread the word.  There’s enough for everyone.

#MothersDay #mothersdaygiftidea #ebooks #99cents #kindlebooks #read #readingblitz

Categories: About My Books, About Social Media, Marketing, On Sale! | Tags: , , , , , , , , , , , | Leave a comment

Mother’s Day Reading Blitz

Banner - larger

There will be a live Giveaway event on Facebook for
the Mother’s Day Reading Blitz

It’s hosted by Indie World Publishing & Author Services
Put the whole three-day weekend on your calendar
Allow Mom to sign up for awesome gifts,
then shop for her next book, or stock up for her summer vacation.

Also note on your calendar the three day Mother’s Day weekend, from May 9 – 11. During those three days be sure to visit the Indie World Publishing & Author Services website to search through the 72 books by over 60 fantastic female authors which will be available for only $0.99! That’s 99 cents! Participating books can be found here so start looking now: http://www.indieworldpub.com/#!mdrb-books-by-genre/c1f28

On Saturday, May 10th, there will be a giant giveaway of lots of fantastic books written by female authors ~~ some on the book sale lists and some not. All these books have strong female lead characters.

There will also be other items available for giveaway. The great news is you don’t have to be a mother (or even a female) to join in the fun! Just mark your calendars and get ready to enter each contest for your chance to win! Oh – and invite all your friends and family! We’ll be expecting to see you there!

For my part, I have 7 of my books posted for sale at the amazing low price of 99 cents. I will also have two others to be given away. Visit the site today for my listing of books in the variety of genres so you will know which ones you might be interested in purchasing.

For the giveaway I’ve chosen my two children’s books (see below) since they have no Kindle equivalent. Click on the link below the picture to visit the Amazon page where you can read about them and see the reviews.

If you win a book, or decide to buy one, please be considerate of the author and make a comment on the book’s Amazon page about your reading experience. It’s not difficult. Just scroll down the page to the write a customer review button and click. There is even a Tips and Guidelines link highlighted on the review page if you want some hints on what to do.

DON’T FORGET TO MARK YOUR CALENDAR. REMEMBER MOM AND WE’LL SEE YOU THERE.

 

 

 

 

Categories: About My Books, About Social Media, Fun, Introductions, Marketing, On Sale!, Recommendations | Tags: , , , , , , , , , | Leave a comment

Ariel’s Cottage on Sale!

A traumatized victim, witness protection, risky trysts, love triangle, secrets, stalking, murder, kidnapping, bravery, emotional growth, sorrow and joy. These are just a few of the things you’ll find in Ariel’s Cottage, along with a victim who searches for her way out of her inner conflicts and those who attempt to help her. You won’t be disappointed.
http://www.amazon.com/Ariels-Cottage-Judith-Victoria-Douglas-ebook/dp/B00JM31XBG

2014

Categories: About My Books, Marketing, On Sale! | Tags: , , , , , , , , , , , , , , , , , , , | Leave a comment

New Cover. Same Story. On Sale.

New Cover. Same Story. On Sale.

From my sister blog — It’s All About the Books!  Ariel’s Cottage is on sale through Easter Sunday for only 99 cents.

Categories: About My Books, Introductions, Marketing, Recommendations | Tags: , , , , | Leave a comment

Have you noticed changes on Amazon?

amazon-review-changes

While my support group for those who have been trolled and survived has reported that known trolls, or stalkers (a more appropriate term), have had their reviews deleted, another issue has come up and I wonder if the two might be connected.  You decide.  Have you had reviews removed?

Chris speaks of a select group being subject to a different circumstance on Amazon than usual and may possibly be part of some marketing research. You might have experienced this.  If so, maybe you can shed some light on it for the rest of us.  I’m sure Chris won’t mind hearing from you after you’ve considered the experience he and others are reporting here.

http://chrismcmullen.wordpress.com/2014/04/11/amazon-experimenting-with-review-changes/#comments

Categories: Marketing, Recommendations | Tags: , | Leave a comment

Sharing Others’ Experiences #5

I wasn’t planning to add another, but five rounds this out nicely.  This is from my LinkedIn site and is a story a little different, but just as disturbing, because Amazon is involved.

For those of you who aren’t part of the Facebook bullied author support page I will reiterate my experience with Amazon first.

I got a email from them that the two 1-star reviews posted on one of my books would be removed.  This was after I requested an investigation of fake reviews.  When the second 1-star appeared and I was the first to vote “No” that it wasn’t helpful, I got a drop down box.  It asked why I voted “No.”  I assumed this was evidence of Amazon’s investigation as I requested.  Of course, I marked the top choice that stated something like “It appears to be a fake review.” Shortly after I received the email stating both reviews would be removed.

In the interim the books were separated along with the reviews listed, so I asked for a call.  With a minute my phone rang and it turned out the investigators had separated them, but failed to put them back together.  It was fixed, but I did speak to the customer service rep, who sounded like a mature man whose voice could be executive, but who really knows.  I mentioned about the removal of the 1-star reviews and he confirmed they would be within the 3-5 days my email stated.

Five days later I queried if these reviews would be removed that day since it had taken so long.  I made the reply to the email stating the removals would occur.  Well, that email disappeared from all my folders, and the response was they would not be removed because they fit within their guidelines, to which they gave me a link.  My response was to call them liars and hackers and informed them the information would be shared among other bullied authors fighting for a voice.  Yet another email arrived, yesterday, reiterating the reviews did not violate their guidelines and, again, the link.  My response was similar to the first, adding that it appeared a fact they were liars and hackers and we should just all move on.

I hope that is the end of my bad experience with Amazon because I am only at a point, with several books, that a couple are selling each month, and a couple of Kindles also.  The’s about $20 per month for me.  Not a fortune, but with limited SS income every little bit helps.

Now to share a disabled person’s experience:

— How does it feel to be bullied? Indie author Eldon Sarte can probably tell you. It seems there are two bullies trying to have their way with him right now — a bestselling author Sarte calls “The Princess Bully” and the giant Amazon.com itself. And, of course, Sarte claims he’s done nothing wrong.

To read the original go here.  bully-smiley-300x300

Categories: About Social Media, Marketing, The Trolls Wars | Tags: , , , , , , | Leave a comment

Conspiracies Theories and Petitions

I found out today what a liar Amazon is.

I got an email, after an investigation I requested of a fake 1-star review, that said both the 1-star reviews would be removed in 3-5 days.  On the 5th day I replied through that email asking why they hadn’t yet been removed.  I not only got a response that said they wouldn’t be removed, but the email saying they would be disappeared from my email cache.

It’s not in Sent, or Trash and the one I kept in the In box is also missing.  Amazon actually deleted my email from them that they didn’t want seen.  Who would have thought they would do that?

Well, they got a nasty reply from me and I promised to spread the word among all the harassed authors in the FB support group about what liars they are and how they can’t be trusted.  I doubt they care what I think, or any of those who have been harassed.  Why?  Because of the article I’m attaching a link to which tells how “government” (and I have no doubt, big companies they are in bed with) are skewing our views by paying the Nasties to write crap.  It’s a way of keeping the “action” going, and that’s what’s counted.  Not the actual reviews or yes/no votes on the reviews.

The response I got from Amazon encouraged me to vote, but they had already informed me they don’t count double votes, so voting again won’t matter.  They encouraged me to make a comment.  HA!  That’s what instigates the trolls to get those threads of negative support comments going, and I have no doubt they know this.  They won’t get any comment from me.

Read the article to be informed.  Then read the second one about signing the petition.

There are so many petitions going around now on all matters that the government is ignoring that I only foresee a physical uprising — a true revolution — will stop it.  I also think that is what the government wants.  They are the #1 Trolls.

If you have a concern of any kind, or a complaint, then start with this information.  It could help you understand the root of our current problems in the U.S.  And, just so you are aware, Trolling is big in the U.K. and a lot of them I’ve seen are from there.  Hmmm.

http://www.prisonplanet.com/yes-there-are-paid-government-trolls-on-social-media-blogs-forums-and-websites.html270214keyboard

 

 

https://www.change.org/petitions/jeff-bezos-protect-amazon-com-users-and-indie-publishing-authors-from-bullying-and-harassment-by-removing-anonymity-and-requiring-identity-verification-for-reviewing-and-forum-participationDprGojtqSIoxvqN-556x313-noPad

665x1000201  ADDENDUM: Just In…     http://metro.co.uk/2014/02/26/internet-trolls-warned-expect-arrest-if-you-abuse-people-online-4324660/

Categories: Marketing, Reviews, The Trolls Wars | Tags: , , , , , , , | Leave a comment

Don’t Let Things Get Ugly: Etiquette for Authors — by Mysti Parker

If you’re an author, chances are that at some point you’ll make a mistake somewhere along the marketing path. Indie or small press authors have to work even harder than traditionally published authors to keep their careers on the right path. Navigating the waters of public scrutiny is rather like a neverending job interview. You have to maintain a positive image and hold on to your umbrella of integrity, even when the rough winds of criticism threaten to blow it to Timbuktu.

 Here are a few guidelines that may help you when it comes to author etiquette:

 

Categories: About Social Media, Marketing | Tags: , , , , , , | Leave a comment

New Campaign

DON’T BUY ANY OF MY BOOKS!  Not the novellas, the novels, the children’s books, or the e-book only books.  Why?  Because they must be really, really bad.  How do I know?  The trolls…ah… certain librarians and reviewers on Goodreads say so.

Disregard all the great reviews that have been written in very professional style by those I don’t know, but who have become fans, in praise of the books.  These folks have an agenda.  And it ain’t pretty.

New PfL FrontBookCoverPreview.doThey are maligning A Price for Love/Ariel’s Cottage especially, which has happened before causing me to leave the GRs site.  But they have made a promise, in writing, that there will be a lot of 1-star and no-star reviews.  “Don’t say you haven’t been warned.”  Well, it’s happening.  If they want to hurt you there are no holes barred and no management on any site can help you.  This group, who stick together like snot on tissue, obviously meant it for more than the one book .  The ratings on all my books on Goodreads have now decreased significantly.  Without even checking I can confidently say there are a lot of new 1-star reviews without comments posted.  Well, that’s Goodreads.  It does have this reputation against authors, especially Indie authors.  Too bad the general public doesn’t understand.

I just read a man’s very nice statement to one of their comments in the Goodreads Author Feedback Group discussion Writer’s Circle>REVIEWS.  He said when exchanging reads for a review he opted not to do a review because the book was so bad.  The author was agreeable and welcomed his feedback.  That is a very polite and normal human way to do things.  The responses he got were encouraging him to give bad reviews or the poor public will be duped into buying bad books.  Notwithstanding the fact that authors, especially Indie authors, struggle to sell even one book, this is their ploy to expand their negative behavior.  I hope he doesn’t succumb.

So, what’s a troll?  According the this article, Internet Trolls are Horrible People, they are not only not-nice people, but really dangerous.  To quote: “…the behaviors are intrinsically motivating for sadists…”  Read it for yourself:  http://www.slate.com/articles/health_and_science/climate_desk/2014/02/internet_troll_personality_study_machiavellianism_narcissism_psychopathy.html 

This is an article that addresses the research findings of those who thrill at trolling.  I’m sure there are other articles you can look up.  In fact, try this one – http://en.wordpress.com/tag/trolls/  However, if you want a real picture of their damage check out the site where victims of their abuse report:  http://www.stopthegrbullies.com  You are welcome to report to them on my behalf, if you so choose.  They are very good with confidentiality.

Sadism is the tendency to derive pleasure, especially sexual gratification, from inflicting pain, suffering, or humiliation on others.  In general use, it’s deliberate cruelty.  Having worked in the psychological field, having a Master’s in Counseling Psychology, I am well acquainted with the other terms used in the article – narcissistic, Machiavellian and psychopathic.  Each category includes very dangerous people.  To help you understand here are the definitions.

Narcissism is the excessive or erotic interest in oneself and one’s physical appearance.  Psychologists define it as a personality type, a disorder if enough diagnostic traits are revealed.  Its  characterized by a grandiose view of one’s own talents and a craving for admiration.  Also, be aware, this personality disorder is grouped with antisocial and borderline disorders as the most dangerous.  Psychoanalyists have found the individual’s self-centeredness arising from a failure to distinguish the self from external objects, as in very young babies or as a feature of a mental disorder.

Machiavellian, name after Niccolò Machiavelli, refers to a person who is cunning, scheming, and unscrupulous, especially in politics or in advancing one’s career.  I would clarify it as advancing one’s agenda.

Everyone uses the term psychopath at some point in reference to behavior, but few really understand the implications.  Basically, it’s an unstable and aggressive person, but in mental health evaluations the disorder is shown to be chronic, that is, ongoing with abnormal and violent social behavior.

Well, this is more than I planned to say.  I haven’t referred to the Diagnostic and Statistical Manual because it really is for professionals only…and maybe professional writers.  It may even be on line if you’re researching for a deviant character or psychological thriller.  Now, back to the topic.

There is no defense against derogatory.  Most of us who have encountered such low life individuals already know this.  However, since  it’s part of their tactics to put you off, hoping avoidance will save you from more abuse, it’s time to act when the abuse doesn’t end.  AndI could use a little  help.  I’m experiencing one of James Kirk’s no-win scenerios.  I, too, am trying not to believe in it.

Like I said in the beginning…don’t buy my books.  Of course, if you are curious enough to want to see for yourself, then by all means, go ahead.  Add an honest review if you like, showing you have actually read the book and can make comments about elements within.  I can tell the difference.  Can’t you?  What I am meaning by the statement, don’t buy, is that purchase isn’t necessary if you want to help.  It’s a very simple gesture I request…in fact, I beg for.

Amazon says that comments can be made about negative reviews.  Fine, that’s an option, but it’s predictable that they will come back with something you’ll have to answer to and you’ll get drawn in.  If a comment for a positive review seems appropriate to you, and you’re brave, give it a try.  If a comment against it follows, I’d advise you to  remain unresponsive, or report it to Amazon.  I know, steam will come out of your ears, but when in a cage of hungry carnivorous creatures, you must be careful.

The biggest help, according to Amazon, (yes, I have communicated to them about this) is to vote Yes on the positive reviews and No on the negative reviews.  Don’t vote more than once because it won’t count anyway.  And it’s considered ballot stuffing.  If you do this the one million drop in this one book’s ranking, A Price for Love (Kindle; Ariel’s Cottage is the book) might return closer to what it was.

Be aware of the number of votes when you check.  In one day the negative review got 8 Yes votes, so they are ahead of the No votes.  In almost two years none of the other reviews have gotten more than 6, and most only 4.  And No votes were obviously added to the positive reviews.

I have a few from another of my sites who added the 5 No votes yesterday, which makes it a total of 13 in one day.  We should all be so lucky to have this everyday…in a more positive way, of course.

If you’re not into doing this sort of thing for anyone, but want to offer encouragement I will approve your comment.  The troll comments, of course, will not be approved.  And I have no doubt this will appear on GRs for them to fan the flames because it posts on my Facebook page.

I’m back to seeing trolls everywhere.  It’s a victim response, but I’ve backed off to think about this.  I have cut-throat abilities with words, but choose not to use them outside of fiction, and rarely there.  However, in light of this, I am seriously considering the characters for another book.  This one I may send to a publisher, one that likes hot topics and controversial situations.  Or, hot situations and controversial topics.  Anyway…  Several titles come to mind – Troll Heaven, The Day of the Trolls, Walk like a Troll, Sing the Troll Song, Being Troll…it could be fun.  And all the characters have such cute names…BubblesintheBath, TinManHardStanding, BacadabusBob, Sexy24-7.  I made these up and hope no real person uses them, but you get the picture.

Thank you for understanding my need for this posting, and I hope there is some help out there.  I don’t want it to turn out like promised reviews that never appear.  Good people need to stick together and support among Indie authors is usually strong.  So, thank you for all your support in advance.  I think I need some ice cream now, chocolate, of course.

Categories: About My Books, About Social Media, Marketing, Random Thoughts to Share, Reviews, Self-Publishing | Tags: , , , , , , , , , , , , , , , , , , , , | 9 Comments

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